Scotta Brady Joins USTA Mississippi as Marketing Director

Scotta Brady has been named the Marketing Director at USTA Mississippi, returning to the organization after a stint as Social Media Coordinator from 2012-2015.

With over 20 years of experience in business ownership and driving impactful marketing strategies for both her own yoga business and as the prior Media Coordinator for USTA Mississippi, Scotta is passionate about developing innovative campaigns, elevating brand presence, and driving the growth of tennis!

Throughout her career, Scotta has led marketing efforts across multiple industries, including Health & Wellness and Sports & Recreation, demonstrating expertise in customer facing relationships and brand management.  

In her new role as Marketing Director, Scotta will spearhead initiatives that align with the mission of promoting and developing the game of tennis.  After taking up the sport of tennis herself a decade ago, Scotta has fallen in love with the sport and is eager to combine her love for tennis with her love of all things marketing!

“I’m thrilled to be back at the USTA and have the opportunity to work with all of the great staff, volunteers, players, and providers,” said Brady.

“Tennis holds a special place in mine and my family’s heart, and it’s great to be able to combine your work with something you are passionate about.”

Outside of work, Scotta enjoys practicing and teaching yoga, of course tennis, and her cats!